Menu Engineering Matrix Calculator
Classify menu items into Stars, Plowhorses, Puzzles, and Dogs using popularity and profitability. Optimize your menu with data.
Menu engineering, pricing, and contribution margin calculators. Browse our free menu tools below — no sign-up required.
Classify menu items into Stars, Plowhorses, Puzzles, and Dogs using popularity and profitability. Optimize your menu with data.
Calculate the contribution margin for any menu item by subtracting food cost from the menu price. Optimize your menu for maximum profitability.
Calculate the ideal menu price for any dish using recipe cost and your target food cost percentage. Ensure every item is profitable.
Calculate the ideal prix fixe menu price using average food cost and target food cost percentage. Build profitable fixed-price menus.
Calculate restaurant wine bottle price using a wholesale cost and markup multiplier. Compare standard and progressive markup strategies.