Free Growth Calculators

12 tools

Viral coefficient, NPS, cohort retention, A/B testing, and conversion calculators. Browse our free growth tools below — no sign-up required.

A/B Test Sample Size Calculator

Calculate the required sample size for statistically significant A/B tests. Input baseline rate, minimum detectable effect, significance, and power.

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Activation Rate Calculator

Calculate your product activation rate by measuring the percentage of signups who complete a key action. Benchmark and optimize your onboarding funnel.

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Cohort Retention Calculator

Calculate cohort retention rates across time periods. Visualize user retention curves, identify drop-off points, and benchmark retention by cohort size.

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Conversion Funnel Calculator

Build and analyze a multi-step conversion funnel with up to 6 stages. Calculate step-by-step and overall conversion rates with visual funnel display.

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DAU/MAU Ratio Calculator

Calculate your DAU/MAU stickiness ratio to measure user engagement. Benchmark against industry standards and model the impact on growth metrics.

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Feature Adoption Rate Calculator

Calculate how many active users adopt specific features. Compare adoption rates across features to prioritize development and identify underused capabilities.

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K-Factor Calculator

Calculate the K-factor (viral coefficient) for your product. Model compounding user growth across generations and optimize invitation and conversion rates.

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NPS Score Analysis Calculator

Calculate Net Promoter Score from survey data. Analyze promoter, passive, and detractor distributions with benchmarks and improvement modeling.

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Product-Market Fit Score Calculator

Calculate your product-market fit score using the Sean Ellis test. Measure what percentage of users would be "very disappointed" without your product.

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Statistical Significance Calculator

Test whether your A/B test results are statistically significant using a two-proportion Z-test. See p-value, confidence interval, and effect size.

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Time to Value Calculator

Calculate your product's median time to value (TTV) from signup to first value moment. Analyze onboarding efficiency and set TTV reduction targets.

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Viral Coefficient Calculator

Calculate the viral coefficient (K-factor) of your product. Model referral-driven growth, project user curves, and determine if K > 1 for true virality.

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More Business & Pricing Calculators